All Foundries

Commodity Management & Trading

Transforming trading ecosystems through data-driven insights and secure, agile platforms that empower global commerce.

Customer & Marketing Strategy

Reimagining customer engagement with personalized, connected experiences that build trust and long-term value.

Digital Engineering

Turning ideas into scalable digital solutions—accelerating transformation through design, technology, and engineering excellence.

Station Studio

Redefining mobility hubs with digital innovation to create smarter, sustainable experiences for people and businesses on the move.

Supply Chain & Industry 5.0

Building resilient, intelligent supply networks that anticipate change and deliver efficiency with purpose.

Sustainability

Driving responsible innovation to help organizations achieve net-zero goals and create a positive impact for future generations.

Physical AI

Physical AI gives machines, robots and physical operations the ability to perceive their environment, decide what matters and act in real time. Factories, plants, stores and infrastructure become systems able to sense conditions, learn from them and improve on their own, closing the gap between the physical and the digital world.

Next-Gen Infrastructure

From networks as infrastructure to connected platforms that enable critical, autonomous and intelligent operations.

Retail

From satisfaction surveys to EBITDA: closing the loop on customer pain points

A department store retailer in Mexico turned a biannual NPS programme into a closed-loop customer listening mechanism, connecting feedback to pain-point initiatives and incremental EBITDA.

From satisfaction surveys to EBITDA: closing the loop on customer pain points

Retail

Unified returns management

A retailer processing more than two million returns a year moved from channel-specific workflows toward one digital returns system. The initiative connects request creation, status tracking and routing across sales and return channels.

Unified returns management

Contact

B2B Collaborative Platform

When everyday transactions move slowly, the relationship feels the strain on both sides. A consumer goods company serving the catering channel replaced fragmented interactions with a collaborative platform on SAP Cloud Platform, giving customers and internal teams a shared, real-time view of information while simplifying transactional and administrative work.

A foodservice supplier delivers packaged goods to a commercial kitchen as catering staff receive the order at the loading entrance.

Shared visibility

The same information in real time

Information consistency

A more aligned view across parties

Customer connection

Stronger bonds with catering customers

Administrative relief

Fewer routine administrative tasks

A catering manager and supplier representative confirm a delivery together beside organized foodservice supplies, reflecting shared information and smoother coordination.

From slow transactions to a collaborative B2B platform

One shared digital space, built to make the catering relationship more visible, consistent and responsive.

Slow transactions and limited visibility into shared information were creating friction across the catering channel.

Objectives

The initiative set out to improve the experience of catering customers and the teams serving them by making interaction smoother and more efficient. The business priority was to address slow transactional processes, improve access to information shared between both parties and reduce the administrative work surrounding day-to-day exchanges, without losing sight of the customer relationship behind each transaction.

Opportunity

Digitizing the relationship created an opportunity to move beyond a sequence of isolated transactions. A collaborative platform could give customers and internal teams a common information environment, reduce avoidable friction and create a more consistent basis for working together. In a channel shaped by frequent operational exchanges, that shared foundation could support a stronger relationship while making routine processes easier to manage.

Friction across the catering channel

The initiative needed to improve four connected aspects of the relationship, each affecting how quickly and confidently customers and internal teams could work together.

Key Challenges

Restaurant receiving staff wait beside a delayed foodservice delivery while paper invoices are checked at the back-of-house entrance.

1: Slow transactional processes
Everyday exchanges were taking too long, limiting the fluidity the channel needed.

A foodservice warehouse picker checks an incomplete order list among long aisles of packaged catering goods and produce.

2: Limited shared visibility
Information was not equally visible to both parties, making alignment harder to sustain.

A foodservice operations administrator works through delivery notes, invoices and order forms with catering supplies visible beyond the dispatch office.

3: Heavy administrative burden
Routine interactions generated administrative work that weighed on internal processes.

A catering manager and supplier representative resolve an order discrepancy while staff prepare a hotel banquet service.

4: Uneven interaction experience
The initiative required a user experience designed around smoother collaboration for customers and internal teams.

Solution

A user-centred collaborative platform on SAP Cloud Platform

NTT DATA designed and implemented a collaborative platform that brought shared information and key interactions into one digital environment. The approach combined user-experience design with process optimization on SAP Cloud Platform.

Faster transactional workflows

The platform was designed to replace slow interactions with a more efficient digital transaction flow.

A shared information view

Customers and internal teams were given access to the same information in real time, improving visibility and consistency.

Simplified administration

Transactional and administrative processes were optimized to reduce the weight of routine tasks.

User-centred cloud delivery

NTT DATA designed the experience around channel users and implemented the solution on SAP Cloud Platform.

Impact

A smoother, more connected channel relationship

Customers and internal teams can now work from the same information in real time. The platform has improved the visibility and consistency of that information, strengthened the bond with customers, supported more efficient transactions and reduced administrative tasks. The source provides qualitative outcomes only, so these benefits should not be presented as measured performance gains until supporting evidence is confirmed.

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