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Circularity & Sustainability as a driver for Growth
Organizations struggle to translate sustainability into tangible financial outcomes, leaving untapped value across the product lifecycle
Beyond sustainability to profitability
Resale, rental, repair and take-back can extend the commercial life of products and create additional value beyond the first sale.
Credit programmes, measurement, reporting and verification platforms, and market access can connect eligible sustainability actions to financial value, subject to the relevant rules and controls.
Digital assets and tokenized incentives can recognize eco purchases, sustainable mobility and responsible experiences within the omnichannel ecosystem.
A traceable circularity model can support a more credible growth narrative for customers and investors.
How NTT DATA helps
Sizes resale, second-hand, rental and repair opportunities, then connects them to the core assortment and profit-and-loss model.
Shapes credit programmes, measurement, reporting and verification platforms, market access and compliance requirements around the actions that can credibly create value.
Designs digital assets and tokenized rewards for responsible choices, integrated into the wider omnichannel experience.
Creates product-level traceability and the digital governance needed to manage circular flows with clearer accountability.
Use product and customer data to optimize pricing, demand forecasting, and engagement
Owning resale channels unlocks additional revenue streams beyond the first sale.
Repeat monetization models extend engagement and reduce acquisition dependency.
Tokenized models like eco-coins drive repeat engagement and basket growth.
Reduced markdown pressure and better inventory utilization across channels.
