Talks that move

Data-Driven Store Performance

Layout, assortment and store execution perform better when retailers can test decisions, see what works and scale it with discipline.

Schedule a meeting

Listen podcast

-15

+15

0:00

/

0:00

Every aisle is a business decision. Too many are still made on intuition.

WHY THIS DATA-DRIVEN STORE PERFORMANCE CHALLENGE?

Intuition can spot an opportunity. It cannot create a repeatable performance model.

Layouts go untested, space decisions sit apart from profitability, assortment audits remain manual and execution varies from store to store. Waste, excess stock and operational incidents are the visible symptoms. What is missing is a test-and-learn model that connects each store decision to conversion and profit per square meter, then turns insight into action on the sales floor.

Key benefits

Make Every Store Decision Easier to Test and Improve

Better layout, stronger results.

See what each square meter returns

Connect profitability, category performance and customer flow to reveal where space creates value.

Shape layout around evidence

Use controlled experiments to improve flow and conversion instead of waiting for annual re-layouts.

Put the right assortment in the right space

Align assortment and planograms with profitability while improving audits, liquidation and discontinued-product decisions.

Make performance repeatable

Use scorecards, KPIs and root-cause routines to strengthen store execution and manage waste, stock and incidents consistently.

How NTT DATA helps

01

In-store analytics and diagnostics

Connects profitability per square meter, category performance and customer flow so teams can focus on the decisions that matter.

In-store analytics and diagnostic assessment

02

Space and assortment optimization

Applies revenue-per-square-meter insight and AI-driven assortment to planograms, store audits, liquidation and discontinued products.

03

Layout and test-and-learn execution

Turns layout strategy into controlled experiments that can be compared, refined and scaled across stores.

04

Store operations excellence

Establishes scorecards, continuous-improvement routines and practical ways to manage incidents and waste.

05

Performance tracking and governance

Brings store KPIs, dashboards and actionable follow-up closer to the sales floor, helping insight translate into execution.

Improving conversion and space productivity through data-driven layout decisions

Proven impact

From Local Layout Decisions to Network-Wide Execution

Published FloorPlan Boost evidence shows how data-driven floor planning can scale across more than 1,000 stations.

Results that matter

Measurable outcomes from a published convenience retail deployment.

Increase sales by more than 10%

Use data-driven smart floor planning to improve product placement and retail execution.

Save more than 20% in operational execution time

Reduce the effort required to translate assortment and layout changes into action.

Scale across more than 1,000 stations

Establish a consistent model across a large, heterogeneous retail network.

Reduce excess inventory

Improve product placement and planning while creating a stronger foundation for future retail innovation.

Ready to Make Every Square Meter Count?

Lead the conversation that connects store data, space and execution to profitable retail performance.

Let's talk

Related
NTT DATA Talks